About Usborne
In
1973, Peter Usborne decided that educational, nonfiction books would need to change
in order to compete with TV and comics. He borrowed some ideas from these two
media and hired educational consultants to oversee the writing to make sure that
the books would satisfy the childs interest but also arouse it.
Explanatory
books which merely explain are doing only half the job; if a book fails to make
its subject attractive and interesting to the reader, chances are that the explanation
will fail. Usborne Books are designed graphically to draw the students in, to
make them want to learn the material and to help them retain that knowledge. The
magic of Usborne Books is that they make both reading and learning fun and not
a boring or intimidating experience. Peter Usborne set out to break down a childs
resistance to reading and learning at home. These books are so well organized
that children absorb and recall much of the vast amount of information presented.
Usborne
Books are fascinating, lavishly illustrated books written with humor, surprise
and drama. They incorporate activities and puzzles to challenge a childs
observation and intelligence. Their superb printing quality and exceptionally
well-produced graphics, high ratio of pictures to text, short magazine-like format
and unique detail set Usborne Books apart from anything yet produced. There is
a wide range of subjects covering hobbies, history, science, nature, foreign language,
parents guides and more. Usborne Books truly appeal to all ages, infants
to adults, with prices to suit everyone. The books are printed on acid free paper,
so the pages will last forever if taken care of properly.
Usborne's
unique features include:
Step-by-step
explanations of the "How's and Why's".
Cutaway illustrations
so children can get the inside view.
Double page layouts which open
so that the book is easily propped up, enticing the child to delve into the pictures.
Pages filled with activity - a lot of material to explore on each topic.
Straightforward text consistently positioned below each picture simplifying
the reading exercise - the use of short sentences encourages the child to read.
Many of our preschool books feature charming illustrations by Stephen
Cartwright with a "find the duck" theme throughout.
Our
Mission Statement
"The
future of our world depends on the education of our children. UBAH delivers educational
excellence one book at a time. We provide economic opportunity while fostering
strong family values. We touch the lives of children for a lifetime."
